Agent Training & Quick Reference

Access Your CRM

• Web: Go to rlpnetwork.com/rlpsphere
• Mobile: Use the rlpSPHERE app (iOS or Android)
• Log in with your rlpNetwork username and password

Smart CRM — Your Contact Hub

1. Add Contacts: Import from email, add manually, or upload CSV
2. Set Follow-ups: Schedule reminders for each contact (calls, emails, events)
3. Behavioral Automation: rlpSPHERE learns your follow-up patterns and suggests next steps
4. Contact Timeline: All interactions logged in one place—never lose a conversation thread

Lead Engine — Generate & Qualify Leads

• Organic Leads: Built-in lead capture forms and landing pages
• Paid Advertising: Optional Facebook/Instagram integration for lead ads
• Lead Scoring: Leads auto-ranked by likelihood to convert
• Lead Assignment: Auto-assign to team members if working in a team

Marketing Autopilot — Automated Campaigns

• Email Drips: Pre-built sequences for new listings, open houses, follow-ups
• Newsletters: Monthly digest templates to keep clients engaged
• Behavioral Triggers: Send automatic emails based on contact actions (viewed listing, opened email, etc.)
• Social Media Integration: Schedule posts from rlpSPHERE (optional)

Client For Life — Date-Based Campaigns

• Automatically send birthday and home anniversary messages
• Build goodwill with past clients and referral sources
• Customize templates to match your brand voice

Pro Tip: Forward Emails to rlpSPHERE

Forward client emails to this address and they'll auto-log in your CRM. Never miss a conversation record.

Where Leads Come From

• Visitor inquiries on royallepage.ca
• Contact forms on your agent bio page
• Home evaluation, market report, and listing alert requests
• Property-specific inquiries from listing pages

How They're Distributed

1. Leads arrive via Lead Assign system (you'll get an email notification)
2. They also appear instantly in your rlpSPHERE CRM
3. Mobile push notification sent if you have the app installed
4. Lead status shows as "New" until you engage

Speed to Lead = Success

Managing Lead Status

• New: Lead just arrived—you haven't contacted yet
• In Progress: You've made contact, follow-up scheduled
• Qualified: Lead is actively interested and ready to view/transact
• Not Qualified: Lead lost interest or wrong fit for your services
• Converted: Lead became a client or signed listing agreement

Important: Lead Routing & Opt-In

• By default, you receive leads in the geographic areas where you serve
• Talk to Mike Turner (709-256-7999) about customizing lead routing
• Some agents opt out of certain lead types—discuss your preferences with Mike

Enhance Your MLS Listings

1. Log in to rlpNetwork and navigate to Marketing > My Listings
2. Click Enhance MLS Listings
3. Select the property you want to enhance
4. Options include:
   • Add/edit virtual tour or iGuide
   • Upload professional photos and videos
   • Edit listing description and highlights
   • Add property features and amenities
5. Click Submit when complete

Fix Listing Photos & Maps

• Go to Marketing > My Listings > Enhance MLS Listings
• Find the listing with incorrect photos or map
• Delete old images and upload new ones
• Verify map pin is correct (adjust if needed)
• Save changes

Remove QuickQuote™ from a Listing

• If buyers are enabled to estimate property values via QuickQuote on your listing:
• Go to Marketing > My Listings > Enhance MLS Listings
• Find the listing and click Settings
• Uncheck Enable QuickQuote™
• Save changes

Create Exclusive Listings

• Use rlpNetwork to create "Coming Soon" or off-market listings before MLS registration
• Contact Mike Turner for exclusive listing support if needed

CREA Data Distribution (DDF)

• Your MLS listings automatically syndicate to royallepage.ca and partner sites
• Distribution happens within hours of MLS activation
• No extra work required—it's automatic

Professional Media

• Photography & Video: Coordinate with Mike Turner for office-recommended vendors
• iGuide Virtual Tours: 3D walkthrough technology—talk to Mike for setup
• Drone Photography: Available through approved vendors

Social Media Templates

• Log into rlpSPHERE and navigate to Marketing > Social Media
• Pre-designed templates for Facebook, Instagram, and LinkedIn posts
• Customize with property photos and your branding
• Schedule posts or share manually
• Track engagement and reach

Listing Alert Campaigns

• Create automated email alerts for your contact sphere when you list new properties
• Send via rlpSPHERE Marketing Autopilot
• Segment by area, price range, or property type

Print Marketing Templates

• Visit rlpNetwork > Marketing Resources
• Download templates for:
  • Flyers and postcards
  • Yard signs and rider signs
  • Open house invitations
  • Market analysis reports

Royal LePage Branded Assets

• Use Royal LePage logo and templates—they're designed to build brand trust
• Ensure logo usage follows brand guidelines (ask Mike if unsure)
• Co-brand with Turner Realty contact info

rlpCAMPUS™ — Free Self-Paced Learning

1. Go to rlpnetwork.com
2. Click Training > Learning Portal
3. Browse courses on CRM, listings, negotiations, marketing, and more
4. Enroll in courses and complete at your own pace
5. Earn certificates upon completion

Weekly Live Webinars

• Visit rlpNetwork > Training > Webinar Training
• Upcoming sessions cover:
  • rlpSPHERE best practices
  • Negotiation tactics
  • Digital marketing tips
  • Market insights and trends
• Register in advance and join live or watch the recording

REALTOR® Marketing Workshops

• In-person or virtual workshops held twice yearly
• Topics: social media, open house marketing, listing strategies
• Announcements sent via email—keep an eye on your inbox
• Mike Turner can provide dates and registration details

Buffini & Company Coaching

• Royal LePage partners with Buffini & Company for coaching programs
• Peak Producers Program: 12-month group coaching for agents hitting 6–10 sales/year target
• Discounted rates for Royal LePage agents
• Contact Mike Turner for enrollment details

Chris Leader's Edge — Virtual Training

• Optional subscription to advanced real estate courses
• Topics: systems, scripts, objection handling, scaling teams
• Available through rlpNetwork or independent enrollment

Professional Designations

• ABR® (Accredited Buyer's Representative)
• CRS® (Certified Residential Specialist)
• GRI® (Graduate, REALTOR® Institute)
• Royal LePage offers discounted rates—ask Mike for details

Awards Qualifying Period

• November 16 to November 15 (yearly qualification cycle)
• Tracked automatically by Royal LePage—no paperwork needed

Track Your Progress

1. Log into rlpNetwork
2. Look for Awards Tracker at the top of the homepage
3. See your real-time progress toward qualification thresholds
4. Check target GCI, units, and transaction volume

Award Tiers (Ascending Order)

1. Sales Achievement — Entry level
2. Master Sales
3. President's Gold
4. Director's Platinum
5. Diamond
6. Ruby
7. Red Diamond
8. Executive Circle — Elite tier

Special Recognition

• Chairman's Club — Top 1% of agents nationally
• Award of Excellence — President's Gold or higher for 5 of 7 consecutive years

Team Awards

• Team members share in team awards if they've been on the team for 9+ months
• If you're building a team, ensure all members meet tenure requirements

Recognition Benefits

• Trophies and certificates at annual awards banquet
• Feature in Royal LePage publications and social media
• Eligibility for special brokerage perks and networking events

Royal LePage National Support

• Phone: 1-877-757-4545 (M–F, 9 AM–6 PM ET)
• Email: help@royallepage.ca
• For general rlpNetwork, MLS, or system issues

rlpSPHERE Live Chat Support

• Available M–F, 5 AM–7 PM PT (7 AM–9 PM ET)
• Access via rlpnetwork.com/rlpsphere
• Best for real-time CRM troubleshooting

Awards & Recognition Questions

• Nelia Luis — Awards Manager
• Email: nelia@royallepage.ca

Team Management & Structure

• Email: teams@royallepage.ca
• For questions about building or managing a team

Your Broker — Mike Turner

• Phone: 709-256-7999
• Email: miketurner@royallepage.ca
• Lead routing, vendor recommendations, local office support, contract questions, and anything not covered above

Escalation Path

1. Check the relevant training section in this guide first
2. Try rlpSPHERE Live Chat for CRM issues
3. Contact Royal LePage Customer Care (1-877-757-4545)
4. Reach out to Mike Turner for Turner Realty-specific issues